Moore Advisory Group

Branding, Marketing Design, Print Materials, Web Design

Moore Advisory Group, headquartered in Houston, Texas, specializes in health insurance brokerage. Over the past two year, I have collaboratively worked with the organization and its founder, Patrick Moore, focusing on brand establishment and addressing internal design needs.

Per Moore’s guidelines, I kept the branding clear, comprehensible, and distinctive. I achieved this through a simple typeface and design element while using unlikely, yet eye-catching colors.

The Branding

The Logo

The logo is consists of the letters MAG, standing for Moore Advisory Group. It is an updated version of their previous logo, designed by the company’s founder.

Supporting Items

Following the successful establishment of the logo, I created new business cards and postcards to complement and reinforce the recently developed branding.

Website Design

I additionally made conceptual website designs that the company may consider for future implementation.

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